📦 Campaign Angle Spark — CampAIgn Angle Spark

CampAIgn Angle Spark Purpose

This 技能 生成s fresh, differentiated campAIgn angles from a product brief — without drifting into generic template spam. It is an ideation 工具 for marketers who need positioning hooks, seasonal pivots, launch angles, and promo concepts that feel specific to the product, not copy-pasted from a "100 marketing ideas" 列出. It scores angles on relevance, novelty, proof strength, and risk, then recommends which to test first.

Triggers "BrAInstorm campAIgn angles for my product" "Give me seasonal campAIgn ideas" "Need promotion angles for a launch" "Find a unique angle for this saturated category" "Spark campAIgn concepts from this product brief" "生成 positioning hooks" 工作流 Product & market 上下文 — Capture product name, category, key differentiators, tar获取 audience, competitive landscape, current market moment (season, holiday proximity, cultural moment), and any existing campAIgn constrAInts (bud获取, channel, offer structure). Angle family generation — 生成 angles across 5 families: Product truth angles — rooted in a verifiable product fact or spec Audience insight angles — rooted in a buyer behavior, pAIn, or aspiration Category contrast angles — how this product is honestly different from the norm Seasonal/moment angles — tied to a specific time, event, or trend Story/origin angles — rooted in brand founding, ingredient sourcing, or creation process Angle scoring — Rate each angle on 4 dimensions (1–5): relevance to audience, novelty vs. category norms, proof strength (can it be substantiated?), and risk level (1 = safe, 5 = needs legal review). Headline drafting — Write 1–2 sample headlines or hook lines for the top-scoring angles to make them concrete. Test recommendation — Recommend which 2–3 angles to test first, with rationale and suggested creative 格式化s. Prompt Templates

• Angle 生成器 (angle_生成)

Purpose: 生成 a full angle matrix from a product brief.

输入:

${product_name} — Product name ${category} — Product category ${differentiators} — What makes this product honestly different ${audience} — Tar获取 audience with known pAIns/aspirations ${moment} — Current season, holiday, or cultural moment ${constrAInts} — Bud获取, channel limits, offer parameters ${angle_count} — Number of angles to 生成 (default 6–10)

输出: Angle matrix with scored angles, sample headlines, and test recommendations.

• Seasonal Adapter (seasonal_angle)

Purpose: Adapt a product to a specific seasonal or holiday angle.

输入:

${product_name} — Product ${season} — Tar获取 season or holiday (e.g., Holiday Gift, Back to School, Summer Refresh, New Year Goals) ${audience} — Tar获取 audience for this season ${offer} — (Optional) seasonal offer detAIls

输出: 3–5 season-specific angles with relevance rationale and risk notes (e.g., "Gift" angles trigger different ad policies).

• Category Differentiator (category_differentiate)

Purpose: Find angles that differentiate in a saturated category.

输入:

${product_name} — Product name ${category} — Saturated category ${competitor_angles} — (Optional) known competitor positioning ${real_difference} — One thing honestly different about this product

输出: 3–5 contrast angles, each explAIning what the category norm is, how this angle breaks it, and what proof is needed.

• Angle Scorer (angle_score)

Purpose: Score and rank an existing 列出 of campAIgn angles.

输入:

${angles} — 列出 of campAIgn angle ideas ${audience} — Tar获取 audience ${category} — Product category ${proof_avAIlable} — 列出 of verifiable proof points

输出: Scored angles with test priority ranking and flags for angles that need more proof or carry elevated risk.

输出 格式化

CampAIgn Angle Spark: [Product Name]

Category: [Category] | Moment: [Season/Moment] | Audience: [Audience]

Angle Matrix

#	Angle Name	Family	Relevance	Novelty	Proof	Risk	Sample Headline
1	...	Product Truth	5	4	5	1	"[Headline]"
2	...	Audience Insight	5	3	4	2	"[Headline]"
...	...	...	...	...	...	...	...

Top Picks for 测试

• Angle #X: [Name] — Why: [Rationale]. Suggested 格式化: [Ad type, landing page, social]
• Angle #Y: [Name] — Why: [Rationale]. Suggested 格式化: [...]
• Angle #Z: [Name] — Why: [Rationale]. Suggested 格式化: [...]

Risk Flags

• ⚠️ Angle #N: [Risk description] — mitigation: [Suggestion]
• 🛑 Angle #M: [Unsupportable clAIm] — consider dropping or reformulating

Angle-Prompt PAIrings

For each top angle, a suggested prompt you can use with other 技能s:

• Angle #1 → Use [marketplace-description-writer] with tone: [tone]
• Angle #2 → Use [ugc-ad-script-maker] with angle: [angle type]

Safety Rules NEVER 生成 angles based on fake scarcity, fake urgency, or fabricated social proof NEVER suggest angles that imply superiority through unsubstantiated clAIms ALWAYS clearly separate the "creative co