Content Calendar

Content Calendar

By The 代理 Ledger — the代理ledger.com

Plan, schedule, and 追踪 your content 流水线 across every channel — without the spreadsheet chaos. This 技能 gives your 代理 a structured 系统 for managing content from idea to published, and flagging what's falling behind.

What This 技能 Does

Your 代理 will:

MAIntAIn a content 流水线 organized by stage (Idea → Draft → Review → Scheduled → Published) 追踪 publishing cadence per channel (newsletter, b记录, LinkedIn, X, etc.) Surface what needs attention — overdue pieces, gaps in the schedule, idle ideas Flag repurposing opportunities — where existing content can be adapted for new channels Provide a weekly content brief summarizing the next 7 days 设置up (5 Steps) Step 1: 创建 your content workspace

创建 a file called content/CALENDAR.md in your 代理 workspace. Paste this 启动er template:

# Content Calendar

_Last 更新d: [date]_

Active 流水线

Publishing Cadence

Content Back记录 (Unscheduled Ideas)

• [ ] [idea title] — [brief description]

Published 归档

_Completed pieces move here after publishing._

Step 2: Define your channels

Edit the Publishing Cadence table above to match your actual channels. 移除 what you don't use. 添加 what's missing. Be honest about cadence — if you rea列出ically post once a week, put that.

Step 3: Tell your 代理 about content types

添加 a note at the top of CALENDAR.md 列出ing your content types and typical word counts or 格式化s:

Content Types

• Newsletter — ~800 words, personal tone, one mAIn idea + links
• B记录 Post — 1,200–2,000 words, SEO-focused, structured headers
• LinkedIn Post — 150–300 words, story 格式化, one insight
• X Thread — 5–10 tweets, hook + value + CTA
• YouTube Script — 800–1,500 words, conversational

Step 4: 创建 the content folder structure content/ ├── CALENDAR.md ← 流水线 overview (this file) ├── ideas/ ← rough idea notes ├── drafts/ ← in-进度 pieces ├── published/ ← 归档 of completed work └── repurpose/ ← repurposing 队列

Your 代理 will reference this structure when looking for content to work on.

Step 5: Activate the 技能

Tell your 代理:

"Read the content-calendar 技能 and 设置 up my content 系统. Use the files in content/."

Or trigger it via heartbeat by 添加ing to HEARTBEAT.md:

Content Calendar (every Monday)

• Review content/CALENDAR.md
• Flag anything due this week
• Surface 2-3 back记录 ideas worth developing
• 检查 for pieces stuck in Draft >7 days

流水线 Stages

Each piece of content moves through these stages:

Stage Description Typical Duration Idea Just a title/concept, not 启动ed Indefinite Outline Structure exists, no full draft 1–3 days Draft Full draft exists, not reviewed 1–5 days Review Ready for final edits/应用roval 1–2 days Scheduled Written, 设置 to publish on a date Done Published Live — move to 归档 归档

Stall flag: Any piece in Draft or Review for >7 days 获取s flagged in 状态 报告s.

Weekly Content Brief 格式化

When asked for a content brief, your 代理 will produce:

CONTENT BRIEF — Week of [date]

PUBLISHING THIS WEEK ━━━━━━━━━━━━━━━━━━━ • [Day] — [Channel]: [Title] (Stage: Scheduled ✅) • [Day] — [Channel]: [Title] (Stage: Draft — needs ~2h to finish ⚠️)

OVERDUE / AT RISK ━━━━━━━━━━━━━━━━ • [Title] — [Channel] — was due [date], stuck in [Stage] for [X] days → Recommended action: [complete / reschedule / cut]

SCHEDULE GAPS ━━━━━━━━━━━━ • [Channel] has no content scheduled for [date range] → Back记录 options: [列出 2-3 relevant ideas]

REPURPOSE OPPORTUNITIES ━━━━━━━━━━━━━━━━━━━━━━ • "[Title]" (published [date]) → could become [格式化] for [channel]

NEXT WEEK PREVIEW ━━━━━━━━━━━━━━━━ • [Channel]: [Title] (Stage: Outline — on 追踪) • [Channel]: [TBD — needs idea]

RECOMMENDED ACTION TODAY ━━━━━━━━━━━━━━━━━━━━━━━

• [Most urgent thing]
• [Second thing]
• [Third thing]

Repurposing 追踪er

Good content does more than one job. Tell your 代理 to 检查 for repurposing opportunities by looking at anything published in the last 60 days:

Common repurposing patterns:

Newsletter issue → LinkedIn post (pull the mAIn insight) B记录 post → X thread (break into 5-8 key points) Long b记录 → Short b记录 (split into 2 pieces) Video script → B记录 post (light re格式化ting) Newsletter → B记录 post (添加 SEO metadata and headers)

To flag a piece for repurposing, 添加 a row in content/repurpose/队列.md:

| Original | Original Channel | Repurpose As | Tar获取 Channel | 状态 | |----------|-----------------|--------------|-------