Presentation Advantage: How to Inform and Persuade Any Audience

Kory Kogon, Breck England, and Julie Schmidt's "Presentation Advantage: How to Inform and Persuade Any Audience" — a FranklinCovey guide to powerful presenting in an age of distraction. The 3-D system: Develop a powerful message, Design impactful visuals, Deliver with excellence. Covers the 8-second attention span, character-based credibility, storytelling with data, and why "Peter the finance guy" failed — and how he succeeded. Covers 7 use cases: ① Three Connections — "What do I need to connect with?" ② Develop the Message — "How do I structure a presentation?" ③ Design Visuals — "How do I make better slides?" ④ Delivery — "How do I present with confidence?" ⑤ The Opening — "How do I grab attention in 8 seconds?" ⑥ Credibility — "How do I build trust with an audience?" ⑦ Storytelling — "How do I make data interesting?" Trigger when users say: "Presentation Advantage" "Kory Kogon" "FranklinCovey presentation" "how to present" "public speaking tips" "PowerPoint tips" "presentation skills" "speaking tips" "how to engage audience" "death by PowerPoint" "slide design" "presentation structure" "how to persuade" "key message" "3-D model presentation" "Develop Design Deliver" "attention span presentation" "connect with audience" "storytelling with data" "data presentation" or mention: present / presentation / slide / PowerPoint / Keynote / public speaking / audience / engage / distract / 8 seconds / death by bullet / story with data / key message / credibility / character / competence / spin / connect / hook / opening line / eye contact / vocal variety / visual / design / simple slide / "inform or persuade" / tactical vs strategic / knowledge worker

by @heardlyapp (Heardly)·MIT-0